The Most Important Email Marketing KPIs You Should Track and Why
What key performance indicators (KPIs) should you be tracking to measure the success of your email marketing campaigns and learn the changes you should make to get better results?
Email Marketing For The Cannabis Industry In 2022
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How Panacea Payroll increased email marketing open rates 14x
Panacea Payroll is a payroll company and business services provider focused on helping companies in the cannabis and hemp industries run their businesses more easily, efficiently a
How Boveda achieved 12x more email marketing engagements
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How Munch Machine increased sales from email marketing by 20%
Munch Machine is a well-known brand in the cannabis industry. The company makes industry-leading solutions for cannabis harvesting, including Mother Bucker, Double Bucker, Cluster
How B2B sales and marketing teams use email and CRM to generate leads, close deals, and reduce churn
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Cannabiz Media brings customers unprecedented email success
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How to Create B2B Buyer Personas to Improve Email Marketing Results
There is one guaranteed way to get better email marketing results – both in terms of staying out of the spam folder and landing in the inbox as well as in terms of boosting open
3 Proven Copywriting Principles That Will Lead To Better Email Marketing Results
Writing email marketing messages that get better results requires understanding the basic rules and best practices for effective copywriting. Without a knowledge of how to make con
Pros and cons of automated drip email marketing campaigns
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Black Friday and Cyber Monday B2B Email Marketing – What and When to Send?
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Virtual Cannabis Industry Conferences – How To Use Email Marketing To Grow Your Business
Virtual cannabis industry conferences and trade shows don’t provide the personal networking that physical shows do, but that doesn’t mean they can’t be an effecti
5 Email Marketing Messages To Move People From Prospects To Customers
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Vacation Email Marketing Do’s and Don’ts
Email marketing to cannabis and hemp licensees can be extremely effective in increasing year-end sales and engaging potential customers who are at the beginning of the buyer’
Here’s how to prepare your email marketing strategy for 2021
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Email Marketing Trends for 2021
Email marketing trends for 2021 across all industries (including the cannabis industry) will be heavily influenced by the impact of COVID-19 in 2020. With more people working from
Post Pandemic Email Marketing: Here’s What You Need To Know
While the COVID-19 pandemic is far from over, we are seeing a light at the end of the tunnel. It’s amazing how far-reaching the impact of a global health crisis really is. Fo
Why Domain Reputation is Critical to Email Marketing and Getting to the Inbox
The time and money you invest in email marketing is wasted if your messages don’t get to recipients’ inboxes. Unfortunately, that’s exactly the case when you̵
Why You Need To Clean Up Your Email Marketing List For The Best Results
When you invest the time and money in email marketing, maintaining a high quality email marketing list is a priority. Email marketing professionals refer to this ongoing process as