Tips on optimizing airtime for cannabis industry email marketing
The day and time you send out your email marketing campaigns can have a significant impact on your open rates, click-through rates, and results. However, there is no specific magic
Content Marketing in the Cannabis Industry – What’s Working Today?
Be the first to know when new content like this is available! Subscribe to our newsletter to receive notifications of new posts, local news and industry insights. Thanks very much!
Integrating B2B data, marketing and sales in the cannabis industry
The integration of sales and marketing is critical to the success of the cannabis industry, and the most effective way to integrate these two functions is through the strategic use
New York regulators approve marketing rules for legal cannabis
New York state regulators voted Wednesday to pass bills governing the packaging and marketing of legal cannabis products. The proposed rules set parameters for the sale of recreati
How to use a CRM tool to integrate sales and marketing for better results
Be the first to know when new content like this is available! Subscribe to our newsletter to receive notifications of new posts, local news and industry insights. Thanks very much!
How legal weed has transformed cannabis marketing on social media
Legal marijuana has changed the way people think about cannabis, leading to a change in the way it is marketed. A new study reveals how cannabis is being promoted on social media a
CRM and email marketing integration for powerful results
Integrating your customer relationship management (CRM) and email marketing efforts can produce incremental results for any cannabis and side business today. Why? Because integrati
How to integrate your cannabis business’ sales and marketing teams
Be the first to know when new content like this is available! Subscribe to our newsletter to receive notifications of new posts, local news and industry insights. Thanks! Your subm
Why email marketing is essential to the cannabis industry and how to use it for profit
Be the first to know when new content like this is available! Subscribe to our newsletter to receive notifications of new posts, local news and industry insights. Thanks! Your subm
Eliminate barriers between sales and marketing for better results
Be the first to know when new content like this is available! Subscribe to our newsletter to receive notifications of new posts, local news and industry insights. Thanks! Your subm
When to use direct email versus email marketing to build your cannabis industry business
Be the first to know when new content like this is available! Subscribe to our newsletter to receive notifications of new posts, local news and industry insights. Thanks! Your subm
Ultimate Guide to B2B Email Marketing in the Cannabis Industry
Be the first to know when new content like this is available! Subscribe to our newsletter to receive notifications of new posts, local news and industry insights. Thanks! Your subm
Email marketing do’s and don’ts to get the best results
There was a time when you could send a single message to a large list of email addresses and get decent results. Those days are over. Today, email service providers (ESPs) are the
How to avoid overselling in email marketing
If the only email marketing messages you send to your audience are sales messages, chances are your results won’t always be positive. The reason is simple. Not everyone is re
How to personalize email marketing messages for better results
Be the first to know when new content like this is available! Subscribe to our newsletter to receive notifications of new posts, local news and industry insights. Thanks! Your subm
Bud Porn – New Cannabis Marketing Strategy Or Just A Beautiful Pic Of Marijuana Buds?
The best way to get existing or new customers to appreciate the concept of a product is to show them. This is one of the reasons photographer Erik Christiansen makes his career out
Cannabis Industry Email Marketing Tips and Best Practices
Email marketing is one of the most effective ways to promote and generate brand awareness, sales, and loyalty for businesses in most industries, including the cannabis industry. Th
3 factors determine whether email marketing messages end up in the inbox or in spam
Be the first to know when new content like this is available! Subscribe to our newsletter to receive notifications of new posts, local news and industry insights. Thanks! Your subm
Why broccoli? Cannabis companies grapple with marketing and advertising hurdles
Advertising in the cannabis industry is hard. Inconsistent rules call for creative solutions and some unintended consequences (like commandeering the broccoli emoji’s identit
The Most Important Email Marketing KPIs You Should Track and Why
What key performance indicators (KPIs) should you be tracking to measure the success of your email marketing campaigns and learn the changes you should make to get better results?