Geummy Lee and Zoe Young are the brilliant women behind Leaf Gift Subscription Box
As early as 2015, Marijuana Business Daily reported that 36 percent of all C-suite positions in the cannabis and hemp industries were held by women. This put the barely legal place for most female owners at the top, which in traditional business areas averages below 25 percent. However, by 2018 that number had dropped to 27 percent. And after the pandemic, the percentage of female possession of cannabis and hemp is likely to drop a little more. That’s why it’s important to highlight women like Geummy Lee and Zoe Young from Leaf Gift in the room.
Lee’s overall goal is to break the stigma against using hemp for better health. She also wants to postpone the narrative the media has created regarding race and weeds. Lee and her business partner solve both of these problems by targeting Leaf Gift to a demographic of people interested in holistic health and wellness.
Taking care of your physical body is only possible if your mental health is taken care of, and hemp is a way to achieve both. Whether you’re just interested in holistic health and wellness or have a routine for lock, full-spectrum hemp CBD can be a transformative self-care tool. Because of this, Lee sees the emergence of CBD as a massive consumer trend: people want to take care of themselves, especially after the turbulent year we just had. Lee also believes the CBD movement is a chance to break negative perceptions and stigmatizations about race and cannabis use.
Zoe Young, who is also a partner at Leaf Gift, worked her way up the creative chain of command and up the charts to establish herself as one of the most iconic A&Rs today. Young is known for developing and breaking French Montana. He is the mastermind behind many emerging and established talent including Blac Youngsta, Casey Veggies, Trina and others.
Young’s outsider rise ushered in an era of disruption in the music industry. Young is a role model for aspiring young women. Your successful journey speaks for itself and is far from over. Young worked to help start a subscription box after realizing the direct link between cannabis use and the music industry and the parallels between the two.
Together, Young and Lee are destined to shift the stigma that * still * exists around the plant. Their unified power as women of color in the overarching cannabis space makes them a formidable duo – one that will no doubt normalize use and improve access to those who want to be the best versions of themselves.
** This was done in collaboration with Leaf Gift