You can now buy cannabis from the Metaverse and have it delivered to your real home

By Javier Hasse

Amid the explosion of NFTs and the metaverse, several marijuana brands have found innovative ways to capitalize on the digital trend. However, one company took it a step further and brought the Metaverse back to the real world.

Earlier this month, Higher Life CBD was one of the first cannabis brands to launch a true CBD pharmacy in the Metaverse, offering customers a fun, digital, playful shopping experience that, unlike others, is transformed into a tangible product that is delivered to your doorstep will all US states.

“The COVID-19 pandemic has forced many companies to think about safe alternatives when communicating with employees and customers. For some, that means looking beyond the physical world and thinking outside the box, ”explains CEO Brandon Howard.

“We see great potential in the virtual reality world. VR and AR have changed the way we will buy things in the future. Shopping at the Metaverse and then getting your items on your doorstep is game changing and the next big thing. It’s a place where NFTs, cryptocurrency and the cannabis world come together. “

The world is Yours

Higher Life CBD’s Metaverse pharmacy was launched on Cryptovoxels, a virtual world based on the Ethereum blockchain.

The world of cryptovoxels has its own city, Origin City. The streets are owned by The Corporation, a god-like Metaverse owner. However, packages belong to individuals who pay up to $ 1 million for them. In fact, a user recently spent $ 450,000 to purchase a package next to Snoop Dogg’s virtual home on The Sandbox, another Ethereum-based platform.

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“It feels great to be one of the first cannabis companies to get into the metaverse. We’re able to communicate with customers more easily, give them a real experience without physically being in our store, and it makes the online shopping experience more fun, ”said Howard, explaining that customers can listen to music, for a full glimpse – and exterior view of the pharmacy, check out all of the company’s NFTs – shown on the walls of the digital pharmacy and more, all in the metaverse.

Howard is actually following the steps of other tech giants who get wet feet in the Metaverse arenas. Just a few weeks ago, Facebook changed its name to Meta and announced that it would be launching its own Metaverse.

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“With all of these changes in the way we use virtual reality and what it could mean for the cannabis world, I am so honored that my brand, Higher Life CBD, will be one of the first to test the water “Concluded Howard. “If you do what you love, success and rewards will come naturally. Never give up on your dreams, no matter how often they fail.”

You can find the store on Cryptovexels.

Kandy Girl goes meta too

Also earlier this month, cannabis startup Kandy Girl announced that it is selling Delta-9-THC products in the Decentraland Metaverse, exploiting a loophole created by the 2018 Farm Bill.

This article originally appeared on Benzinga and was republished with permission.