How to stay up to date with data trends in the cannabis industry

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If your cannabis or cannabis-related business isn’t keeping up with industry data trends, you’re falling behind. Today, data-driven companies are most successful because they have access to the information they need to identify opportunities and avoid unnecessary risk.

With this in mind, the data you use to track industry trends and assess your strategic direction needs to be timely and reliable. Luckily, there are a number of ways to access the data you need to track and analyze trends effectively. Let’s take a look at some of the options available to you.

Track changes in the cannabis industry and analyze data

Which cannabis markets are growing? Which markets are declining? Are companies gaining significant market share? What should your sales team focus their efforts on? These are just some of the questions you can proactively answer as you follow changes in the cannabis industry and analyze the data to identify trends and opportunities.

You can track all of this data and much more with the Cannabiz Media License Database and Cannabiz Intelligence™. Both solutions offer multiple ways to access and analyze cannabis industry data and even set up notifications and alerts when changes occur that are important to you.

For example, you can create lists of cannabis and hemp license holders in the Cannabiz Media license database based on certain criteria that are important to you, such as: B. State, type of license, company and more. Your lists can help you track growth and identify new opportunities. You can have these updates automatically emailed to you by setting up notifications so you’ll be notified when dates change.

Want to know when new retail licenses will be added in a specific state, city or county? Set up an alert and you won’t miss a thing. Would you like to track growth trends between two different markets? Create a list for each market and track license changes, companies and more.

Subscribers to the Cannabiz Media License Database and Cannabiz Intelligence will also receive a daily License Change Notification email with information on new and updated cannabis licenses across the value chain. It provides early access to changing license information, allowing subscribers to seize opportunities before their competitors. Would you like to be the first company to offer your products and services to a new licensee? You can do this with the daily subscription-only license change notification emails.

Cannabiz Intelligence subscribers can follow specific companies and receive email alerts and alerts to follow those companies closely as shown in the image below. This is a great way to be automatically notified when there are changes related to a company you are analyzing for investment, finance, mergers and acquisitions, and other opportunities.

Follow the news from the cannabis industry

Analyzing cannabis license and company data is only part of the process of using data for trend analysis. News from the cannabis industry also provides valuable information, especially as the industry is constantly changing.

Cannabiz Media offers a variety of real-time news tools and some can be accessed without subscribing to the Cannabiz Media License Database or Cannabiz Intelligence. For example, anyone can sign up for the Cannabiz Media newsletter, which features curated news and information from across the web, aimed at both people working in or with the cannabis industry and people just interested in the industry, are valuable.

Cannabiz Intelligence subscribers will also automatically receive cannabis industry updates straight to their email inbox. Additionally, both Cannabiz Media License Database and Cannabiz Intelligence subscribers can access comprehensive industry news through the built-in news feature.

Subscribers can filter messages by date range, country, state, license type, license status, and more. The News feature aggregates news from various sources and provides multiple types of filterable information, including: News, Insights, Violations, Breaking News, Recalls, and Alerts. You can set up notifications to be notified when news that is important to you is published.

For example, a security company might track violations to find companies that have been fined for security issues. With this information, the company could get in touch and offer to help solve the problem with its products and services. The possibilities are practically endless.

Key takeaways on how to keep up to date with data trends in the cannabis industry

With data and news information at your fingertips, stay on top of trends, prevent risk and seize opportunities ahead of your competitors. It is an important part of any company’s strategic growth strategy.

You can get the cannabis industry data and information you need by subscribing to the Cannabiz Media License Database for sales and marketing and Cannabiz Intelligence for financial analysis and reports. Schedule a demo to see how it can beat your competitors.