Cannabiz Media Client Spotlight – CannabizTeam

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CannabizTeam is the largest staffing company focused exclusively on the cannabis industry and has placed thousands of dedicated employees across all cannabis industries, including cultivation, extraction, testing, manufacturing, retail, compliance and leadership positions.

Cannabiz Media recently spoke with CannabizTeam CEO Liesl Bernard on a Cannacurio podcast, and part of the discussion covered how CannabizTeam leverages the advanced data in the Cannabis Market Intelligence Platform to provide oversight of the industry’s financials and the To retain license holders take up more ground.

Why CannabizTeam works with Cannabiz Media?

CannabizTeam relies on the Cannabis Market Intelligence Platform in its go-to-market efforts by researching licensees and their companies and tracking growth in various states.

More specifically, CannabizTeam uses advanced data points to verify the financial status of license holders. With this information, it becomes clear who will be a strong business partner.

In addition, they use the platform to differentiate MSOs from smaller companies. By creating customer personas to determine which services businesses of all sizes would most likely use, CannabizTeam developed strategies that vary depending on the type of business pursued. They therefore rely heavily on data to help them segment these targets.

“Especially in a market like this, this information is very helpful,” concludes Liesl. “It’s a real asset to the entire industry to have your platform.”

What’s next for CannabizTeam?

CannabizTeam expects the cannabis industry to create an additional 200,000 jobs in states with development programs over the next three years. And this flexible staffing is here to stay as more and more companies recognize the value. But they are also internationally oriented.

Job growth is an indicator of industry growth, and CannabizTeam has already begun targeting job placements in international markets such as Thailand, Puerto Rico and Switzerland. Many US-based MSOs have an eye on going international if the opportunity arises. By cultivating relationships with these larger organizations, CannabizTeam is now able to grow alongside them abroad.

To learn more about how the Cannabiz Media Cannabis Market Intelligence platform can help you track the cannabis industry and gain insight into operator financials, schedule a quick demo.