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Mariah Carey is in the air, every store is filled with things you need/want for the holidays, and Black Friday ads pop up as soon as you mention something. Yes, it’s the holiday season. Researchers believe there is evidence that we are actually happier around the holidays because we can feel joy just by looking at holiday-themed images. In one experiment, Danish researcher Brad Haddock showed two groups of people – those who celebrate Christmas and those who don’t – images of holiday themes while they underwent a brain scan. In those who celebrated Christmas, the front of the brain lit up as the holiday images flashed before their eyes, showing that there is a “holiday spirit network” in the brain. A bit like our own international Hallmark channel. With all this joy, Starbucks is playing Scrooge again.

Eggnog is the most popular Christmas drink, along with pumpkin spice, hot buttered rum, and anything peppermint-related. Nevertheless, Starbucks has excluded its stores from this offer in 2021. The company, which makes its living from coffee and sugary coffee drinks, has brought a little joy to consumers this holiday season. Customers were devastated and left Whoville with no joy.

The seasonal latte, which contained espresso, steamed eggnog and ground nutmeg, tasted almost like Christmas in a coffee cup. The brainchild of Dave Olsen of Seattle espresso bar Il Giornale, which later merged with Starbucks, it debuted in 1986 (via Starbucks) and has been a fan favorite ever since. You could also just use eggnog – chilled or steamed. Now they’re pushing drinks like Caramel Brulée (is that even in season?), i.eced gingerbread oatmilk chai or even Iced Sugar Cookie Almond Milk Latte. These are in no way inferior to the popularity of eggnog.

Gen Z’s interest in the nostalgic aesthetic makes them a fan of eggnog along with Gen X and Boomers, making Starbucks’ decision confusing. Visiting several stores, the staff seem annoyed and upset about asking if they have it. As if it were an often asked request.

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While culinary historians debate the exact lineage, most agree that eggnog originated from the early medieval British drink “posset,” which was made from hot milk curdled with wine or ale and flavored with spices.

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It was believed that the use of “luxury” ingredients such as cream and alcohol would bring wealth to the household in the coming year. In most households today, a cup of eggnog heralds the joy of the holiday more than belief in impending wealth.

Starbucks’ recent announcement of bringing back “fan favorites” brings all the joy to underwear and math workbooks as gifts under the tree. We hope her heart grows threefold and brings back the yummy delicacy.