Anastasia Romanova’s Cannacare demonstrates the sustainability potential of the US cannabis industry

As the U.S. cannabis industry continues to grow at a rapid pace following nationwide legalization efforts, this growth has been accompanied by increased demand for sustainable cultivation practices — especially as the negative environmental impact of today’s cannabis cultivation standards becomes more evident. As consumers drive this shift towards greener through their purchasing power, many cannabis companies are beginning to recognize that sustainable practices are the way forward for the future of the industry, helping to protect our planet and ensuring future generations have access to the same resources – and cannabis – that’s what we’re doing today.

Beyond protecting the environment, adopting sustainable farming practices can help cannabis brands increase profits by meeting consumer expectations, lower costs by reducing resource wastage, and foster positive relationships with a population that is increasingly caring the ethics of the companies they patronize. As the cannabis industry continues to lag behind in shifting in favor of bettering the planet in favor of higher profit margins, only a select few cannabis brands have tapped into this burgeoning sustainable sector, including entrepreneurs Anastasia Romanova and Dojcilo Scekic. about the 100% organic cannabis brand Cannacare.

As a leading proponent of the green transformation of the cannabis industry, Cannacare has matched their actions with their words as Cannacare has ingeniously innovated industry standard growing techniques and invented proprietary technologies to push its cannabis plants for maximum growth with minimal waste production. First off, Cannacare refuses to use any pesticides or herbicides throughout the growing process, sticking with entirely organic soils that are further fertilized through internal composting.

Taking their sustainable efforts one step further, Cannacare have developed their own LED lights to stimulate the growth of their plants, allowing Cannacare’s plants to thrive while reducing energy wastage. Age-old irrigation techniques have also been revisited under the watchful eye of Romanova and Scekic, with Cannacare using new irrigation technologies to reduce the overall water wastage of the cultivation process – one of the biggest environmental concerns facing the farming sector.

As demonstrated by Romanova and Scekic’s Cannacare through Cannacare’s undeniable success in the first two years on the market, organic growing is predicted to be the future of the cannabis industry. Organic farming allows growers to produce premium cannabis that is fit for human consumption and can help reduce the overall amount of waste generated by the industry. And since Cannacare pledges 20 percent of its profits to philanthropic causes of its choosing, Cannacare may be able to encourage the cannabis industry to not only fully embrace Earth’s future through green operations, but also to give back charitably to the planet’s people.

For more information on Cannacare, visit the organic cannabis brand’s website or follow us on Instagram for the latest updates.