Want New York's juiciest terpenes? Spritz has the recipe
The bold flavor and bag appeal means Spritz is making a splash across the country. Here's what founder Queen Pee has in mind for New York's legal marijuana market in 2025.
Spritz has something special for all five senses. Your nose will be drawn to her booming terps, which include “loudest in the room” flavors like Green Apple, Pineapple Pie, and Cherry Spritz. From the touch to the taste, Spritz more than does justice to the powerful aroma. And it's all held together by the eye-catching bag appeal – curated by founder Pilar “Queen Pee” Vargas, who has already increased sales of successful brands like Sluggers, Joke's Up and her own Cali bestseller Pwincess Cutt.
How Queen Pee Became the Queen Pin for Legal Cannabis
Queen Pee made Pwincess Cutt a hit in the West through sheer determination. She knocked on pharmacy doors until her product was on the shelves. She then used her massive digital reach (including 1.3 million Instagram followers) to ensure her bags sold out at retailers like Cookies and Ice Kream Dispensary in California.
“My job in New York is to take the entire legacy of brands like Certz that are on the verge of legalization and help them with the transition. Help them market.”
Queen Pee, Squirt Flower
Now Pee is launching Spritz in New York, Michigan and other legal states, leveraging their experience in the California market. During a meeting with Leafly at the Certz Midtown Lounge this fall, Pee said she was surprised by the warm reception she has received so far from New York's cannabis community.
During a visit to growers and processors in the northern part of the state, Pee examined the challenges facing the state's licensed farms and businesses. It will soon announce which processor will be tasked with bringing Spritz's powerful terp profiles to New York dispensary shelves in 2025.
These spritz flavors live up to their bold name
Growing up, Queen Pee was never able to bring home a B to her strict military father. And she still strives for an A when it comes to her stresses. Flavors like pancakes will satisfy those with a sweet tooth. While Blue Widow (Blueberry x White Widow) adds earthy, piney undertones to the berry-citrus mix – perfect for New Yorkers who prefer more funk than fruitiness from their terpenes.
Long-term, Pee said her real goal is to use Spritz and Slugger's hit to empower legacy New York growers and sellers who want equity, exposure and access to the legal market. From Daddy's Princess to the queen pin of legal cannabis, Pee and the Spritz team are just getting started. Favorite her Leafly page for regular updates on her journey to New York pharmacy shelves.
About Spritz: The loudest in the room
Thanks to an innovative molecular infusion process, Spritz buds boast a flavor profile that is truly out of this world. So prepare your taste buds for a journey through space and time.
At Spritz, quality comes first. First, the Spritz team selects the finest hand-cut buds before applying state-of-the-art infusion techniques. Whether you're a seasoned connoisseur or new to the cannabis scene, Spritz offers an unmatched terpene profile that you'll never forget because every bud is crafted with passion and dedication. Spritz's team of experts works tirelessly to bring you the loudest terps in the room. Stay tuned to learn more about Spritz's journey from seed to New York dispensary shelves!
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