3 current cannabis trends that will stay here

To say that the world of cannabis is very different than it was a decade ago would be a gross understatement. In recent years, due to strict restrictions, there hasn’t been as much development around cannabis. Now that these restrictions are disappearing in many places, developments in the world of cannabis are constantly coming.

The developments that have taken place in the recreational cannabis space in the 2020s have started in a very short space of time, and it’s hard to say which ones will last. These trends from the current decade will have a lasting impact on the cannabis world.

Association with the health and wellness sector

Cannabis brands that cater to the health and wellness industries are smart business for a number of reasons. The health and wellness vertical is a value a total of $4.2 trillion worldwide. Additionally, by targeting brands that focus on self-improvement, it is easier for unfamiliar buyers to gain an understanding of cannabis products without simply getting stoned.

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Given the resilience of the health and wellness sector and its sales potential, it’s no wonder so many cannabis brands are approaching sales with self-improvement-based propositions. By boasting about the positive effects that CBD oils, tinctures, and topicals can have, it’s easier to gain a foothold with buyers who are curious about trying cannabis but have reservations. For this reason, cannabis consumers can expect cannabis brands to align with the health and wellness industry in the years to come.

Synthetic cannabinoids are gaining traction

People who have been to a vape shop or head shop lately have probably come across products that look like regular marijuana products in the THC-O or Delta-8 THC category. Synthetic cannabinoids like these are becoming increasingly common in states where hemp-derived CBD products are legal.

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the Adoption of the Agriculture Act 2018 legalized the production of hemp-derived products, not just limited to CBD, but also synthetic types of THC. This has led to the development of new businesses based on the sale of these synthetic cannabinoids both in person and over the internet. While shipping CBD and hemp-based synthetic cannabinoids isn’t legal in every state, it is widespread enough that cannabis consumers have a sufficient choice of products and producers.

Cannabis companies are adopting the latest technology

Given the many challenges the cannabis industry faced in its early days, many companies were forced to adapt. No resource has been more helpful in helping companies in the marijuana industry meet their challenges than the rapidly evolving modern technology. From advanced DNA-based product personalization to app-based retail Businesses are able to legally meet the needs of their customers in ways that were previously unthinkable.

Cannabis TechnologyPhoto by JohnDWilliams/Getty Images

Given the way technology has helped companies in the cannabis industry so far, it’s hard to imagine the industry turning its back on it anytime soon.

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While there have been trends that have taken hold in the cannabis world in the past, it’s hard to imagine them having a bigger impact than those that took hold in the early 2020s. As the decade progresses, it will be interesting to see what other trends take hold in the cannabis world.

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